Promised Land Rectangle Rug

The Promised Land Rectangle rug by Moooi Carpets arises from an experimental research using artificial intelligence to generate images of stones and rocky surfaces. The project explores the concept of 'new land', creating mineral landscapes that mimic the natural appearance while being entirely digital. Each composition integrates over 350 images, layered to build a complex, detail-rich surface. The result is a pattern reminiscent of the geological formation of the soil, with textures and tonal variations that generate depth and movement. The graphics combine realism and abstraction, offering a contemporary interpretation of the Earth's landscape. Made with high-definition digital printing technologies, it is available in various materials and configurations, including designer carpet, wall-to-wall solution, and modular carpeting. The technical specifications ensure resistance, color stability, and comfort underfoot, integrating technological innovation and aesthetic research. Moooi Carpets produces high-end contemporary rugs, combining digital innovation, material research, and creative collaborations to develop distinctive textile surfaces for residential and contract environments.